Buchbesprechung zu «Gibt es noch Marken in der Zukunft? Hybrid Brands – eine Zukunftsvision für starke Marken»

Ströbel, Tim (2017). Buchbesprechung zu «Gibt es noch Marken in der Zukunft? Hybrid Brands – eine Zukunftsvision für starke Marken». Transfer, 63(4), p. 81. DWG

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Item Type:

Journal Article (Review Article)

Division/Institute:

07 Faculty of Human Sciences > Institute of Sport Science (ISPW)
07 Faculty of Human Sciences > Institute of Sport Science (ISPW) > Sport Sociology and Management

UniBE Contributor:

Ströbel, Tim

Subjects:

300 Social sciences, sociology & anthropology > 330 Economics
700 Arts > 790 Sports, games & entertainment

ISSN:

1436-798X

Publisher:

DWG

Language:

German

Submitter:

Tim Ströbel

Date Deposited:

15 Mar 2018 15:23

Last Modified:

22 Jul 2020 07:49

URI:

https://boris.unibe.ch/id/eprint/112697

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