Sahgal, Arti; Elfering, Achim
(2011).
Relevance of cognitive dissonance, activation and involvement to branding: An overview.
Escritos de psicologia / Psychological writings, 4(3), pp. 15-26.
Málaga: Universidad de Málaga, Facultad de Psicología
10.5231/psy.writ.2011.0809
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Item Type: |
Journal Article
(Original Article)
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Division/Institute: |
07 Faculty of Human Sciences > Institute of Psychology > Work and Organisational Psychology |
UniBE Contributor: |
Elfering, Achim |
ISSN: |
1989-3809 |
Publisher: |
Universidad de Málaga, Facultad de Psicología |
Language: |
English |
Submitter: |
Factscience Import
|
Date Deposited: |
04 Oct 2013 14:31 |
Last Modified: |
05 Dec 2022 14:09 |
Publisher DOI: |
10.5231/psy.writ.2011.0809 |
URI: |
https://boris.unibe.ch/id/eprint/11911 (FactScience: 218168) |
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