Antecedents of Perceived Store Price Level: An Integrated Model

Weispfenning, Felix; Krohmer, Harley; Weissbrich, Dirk (2006). Antecedents of Perceived Store Price Level: An Integrated Model. In: Avlonitis, George J.; Papavassiliou, Nicholas; Papastathopoulou, Paulina (eds.) Sustainable Marketing Leadership. A Synthesis of Polymorphous Axioms, Strategies and Tactics, Proceedings of the 35th EMAC Conference, Athens, 23.-26.5.2006. Brüssel: European Marketing Academy

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Item Type:

Conference or Workshop Item (Paper)


03 Faculty of Business, Economics and Social Sciences > Department of Business Management > Institute of Innovation Management > Marketing

UniBE Contributor:

Weispfenning, Felix; Krohmer, Harley and Weissbrich, Dirk


European Marketing Academy




Factscience Import

Date Deposited:

04 Oct 2013 14:48

Last Modified:

04 May 2014 23:14

URI: (FactScience: 2891)

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