Modellierung der Diffusion von Innovationen

Lüthje, Christian (2008). Modellierung der Diffusion von Innovationen. In: Herrmann, Andreas; Homburg, Christian; Klarmann, Martin (eds.) Marktforschung: Methoden, Anwendungen, Praxisbeispiele (pp. 1041-1071). Wiesbaden: Gabler

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Item Type:

Book Section (Book Chapter)

Division/Institute:

03 Faculty of Business, Economics and Social Sciences > Department of Business Management > Institute of Innovation Management > Consumer Behavior

UniBE Contributor:

Lüthje, Christian

Publisher:

Gabler

Language:

English

Submitter:

Factscience Import

Date Deposited:

04 Oct 2013 15:11

Last Modified:

04 May 2014 23:22

URI:

https://boris.unibe.ch/id/eprint/31395 (FactScience: 195898)

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