Improving the Direct Estimation of Demand by Adjusting for Incorrect Price-Statements

Blatter, David; Hofstetter, Reto; Miller, Klaus (2010). Improving the Direct Estimation of Demand by Adjusting for Incorrect Price-Statements. In: Proceedings of the AMA Winter Educators' Conference 2010, 19.-22.2.2010, New Orleans, Louisiana/USA. Chicago: American Marketing Association AMA

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Item Type:

Conference or Workshop Item (Paper)

Division/Institute:

03 Faculty of Business, Economics and Social Sciences > Department of Business Management > Institute of Innovation Management > Marketing

UniBE Contributor:

Blatter, David; Hofstetter, Reto and Miller, Klaus

Subjects:

600 Technology > 650 Management & public relations

Publisher:

American Marketing Association AMA

Language:

English

Submitter:

Factscience Import

Date Deposited:

04 Oct 2013 14:15

Last Modified:

18 Jul 2014 14:39

URI:

https://boris.unibe.ch/id/eprint/3910 (FactScience: 208010)

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