Pellin, Elio; Ryter, Elisabeth
(2005).
Die Schweiz als Marke? Die Grenzen des Markenkonzepts.
In:
Hellmann, Kai-Uwe; Pichler, Rüdiger
(eds.)
Ausweitung der Markenzone: Interdisziplinäre Zugänge zur Erforschung des Markenwesens (pp. 189-201).
VS Verlag für Sozialwissenschaften
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Item Type: |
Book Section
(Book Chapter)
|
Division/Institute: |
06 Faculty of Humanities > Department of Linguistics and Literary Studies > Institute of Germanic Languages |
UniBE Contributor: |
Pellin, Elio |
Subjects: |
300 Social sciences, sociology & anthropology |
ISBN: |
978-3531147468 |
Publisher: |
VS Verlag für Sozialwissenschaften |
Language: |
German |
Submitter: |
Elio Pellin
|
Date Deposited: |
12 Oct 2015 10:06 |
Last Modified: |
05 Dec 2022 14:49 |
URI: |
https://boris.unibe.ch/id/eprint/72248 |
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