Matyas, Daniel

Group by: Item Type | No Grouping

Number of items: 1.

Stegmann, Pascal; Matyas, Daniel; Ströbel, Tim (2023). Hype or opportunity? Tokenization as engagement platform in sport marketing. International journal of sports marketing & sponsorship, 24(4), pp. 722-736. Emerald 10.1108/IJSMS-08-2022-0157

This list was generated on Thu Nov 21 13:29:20 2024 CET.

Export as	RSS