Schulthess, Marc

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Kalogerakis, Katharina; Lüthje, Christian; Schulthess, Marc; Herstatt, Cornelius (2008). The Value of Analogies in NPD - An Empirical Investigation of Industrial Designers. In: Koller, Hans; Herstatt, Cornelius; Teichert, Thorsten (eds.) Proceedings of the 15th International Product Development Management Conference, Hamburg, 29.6.-1.7.2008. Brüssel: European Institute of Advanced Studies in Management

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