Smeral, Egon

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Bandi, Monika; Lehmann, Therese (2014). Price Matters - Relevance of Strategic Pricing for Swiss Tourism in the Past, Present, and in Future. In: Pechlaner, Harald; Smeral, Egon (eds.) Tourism and Leisure, Current Issues and Perspectives of Development. A Festschrift in Honor of Prof. Dr. Peter Keller (pp. 129-141). Wiesbaden: Springer Gabler 10.1007/978-3-658-06660-4_9

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