How Personal Experience Affects Perception of and Decisions Related to Climate Change: A Psychological View

Brügger, Adrian; Demski, Christina; Capstick, Stuart (2021). How Personal Experience Affects Perception of and Decisions Related to Climate Change: A Psychological View. Weather, climate, and society, 13(3), pp. 397-408. American Meteorological Society 10.1175/WCAS-D-20-0100.1

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The proportion of the world’s population exposed to above-average monthly temperatures has been rising consistently in recent decades and will continue to grow. This and similar trends make it more likely that people will personally experience extreme weather events and seasonal changes related to climate change. A question that follows from this is to what extent experiences may influence climate-related beliefs, attitudes, and the willingness to act. Although research is being done to examine the effects of such experiences, many of these studies have two important shortcomings. First, they propose effects of experiences but remain unclear on the psychological processes that underlie those effects. Second, if they do make assumptions about psychological processes, they do not typically corroborate them with empirical evidence. In other words, a considerable body of research in this field rests on relatively unfounded intuitions. To advance the theoretical understanding of how experiences of climate change could affect the motivation to act on climate change, we introduce a conceptual framework that organizes insights from psychology along three clusters of processes: 1) noticing and remembering, 2) mental representations, and 3) risk processing and decision-making. Within each of these steps, we identify and explicate psychological processes that could occur when people personally experience climate change, and we formulate theory-based, testable hypotheses. By making assumptions explicit and tying them to findings from basic and applied research from psychology, this paper provides a solid basis for future research and for advancing theory.

Item Type:

Journal Article (Further Contribution)


03 Faculty of Business, Economics and Social Sciences > Department of Business Management > Institute of Innovation Management > Consumer Behavior

UniBE Contributor:

Gadient-Brügger, Adrian


600 Technology > 650 Management & public relations




American Meteorological Society




Adrian Gadient-Brügger

Date Deposited:

04 May 2021 09:32

Last Modified:

05 Dec 2022 15:51

Publisher DOI:



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