The marketing-sales-finance triangel

Weissbrich, Dirk; Krohmer, Harley; Jensen, Ove (2009). The marketing-sales-finance triangel. In: Proceedings of the AMA 2009 Winter Marketing Educators' Conference, 20.-23.2.2009, Tampa, Florida. Chicago: American Marketing Association AMA

Item Type:

 Conference or Workshop Item (Abstract)

Division/Institute:

 03 Faculty of Business, Economics and Social Sciences > Department of Business Management > Institute of Innovation Management > Marketing

UniBE Contributor:

 Weissbrich, Dirk, Krohmer, Harley

Publisher:

 American Marketing Association AMA

Language:

 English

Submitter:

 Factscience Import

Date Deposited:

 04 Oct 2013 15:15

Last Modified:

 05 Dec 2022 14:23

URI:

 https://boris.unibe.ch/id/eprint/33150 (FactScience: 198531)

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