Merkur. Schriften zum innovativen Marketing-Management

Up a level
Export as [feed] RSS
Group by: Date | Full Text Status
Jump to: 2009
Number of items: 1.

2009

Malär, Lucia (2009). Performance implications and implementation of brand personality. A dyadic perspective on managers intentions and consumers perceptions. Merkur. Schriften zum innovativen Marketing-Management: Vol. 34. Hamburg: Kovac

This list was generated on Sun May 5 17:00:50 2024 CEST.
Provide Feedback