Petrova, Alisa; Kähr, Andrea; Malär, Lucia Andrea; Stucki, Nadine (29 May 2018). Influencer Marketing: When and Why Does Ad Disclosure Matter? (Unpublished). In: EMAC. Glasgow. 29.05.-01.06.2018.
Full text not available from this repository. (Request a copy)Item Type: |
Conference or Workshop Item (Paper) |
|---|---|
Division/Institute: |
03 Faculty of Business, Economics and Social Sciences > Department of Business Management > Institute of Innovation Management > Marketing |
UniBE Contributor: |
Petrova, Alisa, Giuffredi-Kähr, Andrea, Malär, Lucia Andrea |
Subjects: |
600 Technology > 650 Management & public relations |
Language: |
English |
Submitter: |
Andrea Kähr |
Date Deposited: |
10 Aug 2018 13:27 |
Last Modified: |
02 Mar 2023 23:31 |
URI: |
https://boris.unibe.ch/id/eprint/119212 |
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