Petrova, Alisa; Malär, Lucia Andrea; Krohmer, Harley; Hoyer, Wayne David; Khamitov, Mansur (February 2020). Creepiness in Personalized Online Advertising (Unpublished). In: American Marketing Association Winter Academic Conference. San Diego, CA. 14.-16.02.2020.
Full text not available from this repository. (Request a copy)Item Type: |
Conference or Workshop Item (Paper) |
|---|---|
Division/Institute: |
03 Faculty of Business, Economics and Social Sciences > Department of Business Management > Institute of Innovation Management > Marketing |
UniBE Contributor: |
Petrova, Alisa, Malär, Lucia Andrea, Krohmer, Harley, Hoyer, Wayne David |
Subjects: |
600 Technology > 650 Management & public relations |
Language: |
English |
Submitter: |
Alisa Petrova |
Date Deposited: |
02 Apr 2020 11:46 |
Last Modified: |
05 Dec 2022 15:32 |
URI: |
https://boris.unibe.ch/id/eprint/134661 |
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