Adam, Silke

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Number of items: 48.

Journal Article

Schmid-Petri, Hannah; Adam, Silke; Reber, Ueli; Häussler, Thomas; Maier, Daniel; Miltner, Peter; Pfetsch, Barbara; Waldherr, Annie (2018). Homophily and prestige: An assessment of their relative strength to explain link formation in the online climate change debate. Social networks, 55, pp. 47-54. Elsevier 10.1016/j.socnet.2018.05.001

Maier, Daniel; Waldherr, Annie; Miltner, Peter; Wiedemann, Gregor; Niekler, Andreas; Keinert, Alexa; Pfetsch, Barbara; Heyer, Gerhard; Reber, Ueli; Häussler, Thomas; Schmid-Petri, Hannah; Adam, Silke (2018). Applying LDA topic modeling in communication research: Toward a valid and reliable methodology. Communication Methods and Measures, 12(2-3), pp. 93-118. Taylor & Francis 10.1080/19312458.2018.1430754

Häussler, Thomas; Adam, Silke; Schmid-Petri, Hannah; Reber, Ueli (2017). How Political Conflict Shapes Online Spaces: A Comparison of Climate Change Hyperlink Networks in the U.S. and Germany. International journal of communication, 11, pp. 3096-3117. USC Annenberg

Adam, Silke; Eugster, Beatrice; Antl-Wittenberg, Eva-Maria; Azrout, Rachid; Möller, Judith; De Vreese, Claes; Maier, Michaela; Kritzinger, Sylvia (2017). News media’s position-taking regarding the European Union: the synchronization of mass media’s reporting and commentating in the 2014 European Parliament elections. Journal of European public policy, 26(1), pp. 44-62. Taylor & Francis 10.1080/13501763.2017.1375546

Maier, Michaela; Bacherle, Patrick; Adam, Silke; Leidecker-Sandmann, Melanie (2017). The interplay between parties and media in putting EU issues on the agenda. Party politics, p. 135406881770053. Sage Publications 10.1177/1354068817700532

Maier, Michaela; Adam, Silke; Maier, Jürgen (2017). Does the messenger matter? A comparison of the effects of Eurosceptic messages communicated by mainstream and radical right-wing parties on citizens’ EU attitudes. Journal of Elections, Public Opinion and Parties, 27(3), pp. 330-349. Taylor & Francis 10.1080/17457289.2016.1273227

Schmid-Petri, Hannah; Häussler, Thomas; Adam, Silke (2016). Different actors, different factors? A comparison of the news factor orientation between newspaper journalists and civil-society actors. Communications, 41(4), pp. 399-419. DeGruyter 10.1515/commun-2016-0023

Adam, Silke; Antl-Wittenberg, Eva-Maria; Eugster, Beatrice; Leidecker-Sandmann, Melanie; Maier, Michaela; Schmidt, Franzisca (2016). Strategies of pro-EU parties in the face of a Euroskeptic challenge. European Union Politics, 18(2), pp. 260-282. Sage 10.1177/1465116516661248

Häussler, Thomas; Schmid-Petri, Hannah; Adam, Silke; Reber, Ueli; Arlt, Dorothee (2016). The climate of debate: How institutional factors shape legislative discourses on climate change. A comparative framing perspective. Studies in communication sciences, 16(1), pp. 94-102. Elsevier 10.1016/j.scoms.2016.04.002

Häussler, Thomas; Arlt, Dorothee; Schmidt, Franzisca; Adam, Silke (2016). Contexts and their consequences: approaches, challenges and results of comparative communication and media research. Studies in communication sciences, 16(1), pp. 52-53. Elsevier 10.1016/j.scoms.2016.05.003

Schmid-Petri, Hannah; Adam, Silke; Schmucki, Ivo; Häussler, Thomas (2015). A changing climate of skepticism: The factors shaping climate change coverage in the US press. Public understanding of science, 26(4), pp. 498-513. SAGE 10.1177/0963662515612276

Maier, Michaela; Maier, Jürgen; Baumert, Anna; Jahn, Nico; Krause, Stefan; Adam, Silke (2015). Measuring citizens' implicit and explicit attitudes towards the European Union. European Union politics, 16(3), pp. 369-385. Sage Publications 10.1177/1465116515577454

de Vreese, Claes H.; Adam, Silke; Berganza, Rosa (2013). Guest Editorial. Journal of Political Marketing, 12(1), pp. 2-7. Taylor & Francis 10.1080/15377857.2013.752181

Adam, Silke; Maier, Michaela; de Vreese, Claes H.; Schuck, Andreas R. T.; Stetka, Vaclav; Jalali, Carlos; Seeber, Gilg U. H.; Negrine, Ralph; Raycheva, Lilia; Berganza, Rosa; Róka, Jolán; Dobek-Ostrowska, Boguslawa; Nord, Lars; Balzer, Matthias; Baumli, Manuela (2013). Campaigning Against Europe? The Role of Euroskeptic Fringe and Mainstream Parties in the 2009 European Parliament Election. Journal of Political Marketing, 12(1), pp. 77-99. Taylor & Francis 10.1080/15377857.2013.752245

Pfetsch, Barbara; Adam, Silke; Bennett, W. Lance (2013). The critical linkage between online and offline media - An approach to researching the conditions of issue spill-over. Javnost - The Public, 20(3), pp. 9-22. Euricom

Maier, Michaela; Adam, Silke; Maier, Jürgen (2012). The impact of identity and economic cues on citizens' EU support: An experimental study on the effects of party communication in the run-up to the 2009 European Parliament elections. EUROPEAN UNION POLITICS, 13(4), pp. 580-603. Sage 10.1177/1465116512453957

Adam, Silke; Maier, Michaela (2011). National parties as politicizers of EU integration? Party campaign communication in the up-run to the 2009 European Parliament Election. European Union politics, 12(3), pp. 431-454. London: Sage Publications 10.1177/1465116511410234

Lee Kaid, Linda; Adam, Silke; Maier, Michaela (2010). Gli spot televisivi nelle elezioni europee del 2009. Strategie di campaigning a confronto. Comunicazione politica - com pol(1), pp. 33-48. Milano: FrancoAngeli 10.3270/31638

Book Section

Adam, Silke; Maier, Michaela (2016). Campaigning on or downplaying EU integration? Explaining the salience parties attach to EU matters in European Parliamentary election campaigns. In: Brug, Wouter van den; Vreese, Claes H. de (eds.) (Un-)Intended Consequences of European Parliamentary Elections. Oxford: Oxford University Press

Adam, Silke; Häussler, Thomas; Schmid-Petri, Hannah; Reber, Ueli (2015). Identifying and analyzing hyperlink issue networks. In: Vowe, Gerhard; Henn, Philipp (eds.) Political Communication in the Online World: Theoretical Approaches and Research Designs. Routledge Research in Political Communication: Vol. 13 (pp. 233-247). New York: Routledge

Adam, Silke (2015). European Public Sphere. In: Mazzoleni, Gianpetro; Barnhurst, Kevin G.; Ikeda, Ken'ichi; Maia, Rousiley C.M.; Wessler, Hartmut (eds.) International Encyclopedia of Political Communication. The Wiley Blackwell-ICA International Encyclopedias of Communication (pp. 1-9). New York: Wiley-Blackwell 10.1002/9781118541555.wbiepc067

Adam, Silke; Pfetsch, Barbara (2013). Democratic Potentials of Online Communication for Political Debate. In: Dobek-Ostrowska, Boguslawa; Garlicki, Jan (eds.) Political Communication in the Era of New Technologies. Studies in Communication and Politics: Vol. 1 (pp. 31-42). Frankfurt am Main: Peter Lang

Maier, Michaela; Adam, Silke; de Vreese, Claes; Schuck, Andreas; Berganza, Rosa; Stetka, Vaclav; Negrine, Ralph; Jalali, Carlos; Raycheva, Lilia; Roka, Jolan; Dobek, Boguslawa; Grusell, Marie; Seeber, Gilg; Baumli, Manuela (2011). Between Integration and Demarcation: Effects of Europeanized and national campaigns on voters in the 2009 European Parliament election. In: Maier, Michaela; Strömbäck, Jesper; Kaid, Lynda Lee (eds.) European Political Communication: Campaign Strategies, Media Coverage, and Campaign Effects in European Parliamentary Elections (pp. 233-256). Ashgate Publishing Limited

Kaid, Lynda Lee; Adam, Silke; Maier, Michaela (2011). Televised Advertising in the 2009 European Parliamentary Elections. Comparing Campaign Strategies and Videostyles. In: Maier, Michaela; Strömbäck, Jesper; Kaid, Lynda Lee (eds.) European Political Communication: Campaign Strategies, Media Coverage, and Campaign Effects in European Parliamentary Elections (pp. 91-110). Ashgate Publishing Limited

Adam, Silke (2010). PR-Evaluation und -Planung aus der Netzwerkperspektive. Neue Erkenntnisse bei der Untersuchung von Medieninhalten durch die Verbindung von Inhalts- und Netzwerkanalyse. In: Woelke, Jens; Maurer, Marcus; Jandura, Olaf (eds.) Forschungsmethoden für die Markt- und Organisationskommunikation. Methoden und Forschungslogik der Kommunikationswissenschaft: Vol. 5 (pp. 143-170). Herbert von Halem Verlag

Pfetsch, Barbara; Adam, Silke; Eschner, Barbara (2010). The Media's Voice over Europe: Issue salience, openness and conflict lines in editorials. In: Koopmans, R.; Statham, P. (eds.) The Making of a European Public Sphere: Political Communication and Collective Action in an Era of European Governance (pp. 151-170). Cambridge: Cambridge University Press

Adam, Silke; Maier, Michaela (2010). Personalization of Politics - Towards a Future Research Agenda. A Critical Review of the Empirical and Normative State of the Art. In: Salmon, Charles T. (ed.) Communication Yearbook, vol. 34 (pp. 213-259). London: Routledge

Conference or Workshop Item

Adam, Silke; Antl-Wittenberg, Eva; Eugster, Beatrice; Leidecker, Melanie; Maier, Michaela; Schmidt, Franzisca (14 March 2015). The interplay between Euroskeptic challenger and pro-European mainstream parties – A six country comparison of strategic party communication in the run-up to the 2014 European Parliament election (Unpublished). In: SGKM-Jahrestagung "Kontexte und Konsequenzen: Ansätze und Erträge der vergleichenden Kommunikations- und Medienwissenschaft". Bern, Schweiz. 13.-14.03.2015.

Adam, Silke; Maier, Michaela (18 November 2014). The role of national parties for the politicization of EU integration (Unpublished). In: Campaigning for Europe 2014. Parties, Mass Media and Voters in the European Parliamentary Elections 2014. Annweiler / DE. 18.11.2014.

Adam, Silke; Leidecker, Melanie; Maier, Michaela; Antl-Wittenberg, Eva-Maria (14 November 2014). Downplaying or Pushing Euro-Skepticism in the Context of the Euro Crisis? Strategic Political Communication in the Run-Up to the 2014 European Parliament Elections in Germany and Austria. (Unpublished). In: European Communication Conference (ECC ECREA) 2014. Lissabon. 12.-15.11.2014.

Adam, Silke; Eugster, Beatrice; Maier, Michaela; Leidecker, Melanie; Arlt, Dorothee; Schmidt, Franzisca (5 September 2014). Politicization of EU integration – the right-wing challenge for mainstream parties‘ 2014 EP campaign communication (Unpublished). In: European Consortium for Political Research (ECPR) Conference. Glasgow. 03.-06.09.2014.

Adam, Silke; Maier, Michaela; Maier, Jürgen (9 July 2014). Distinguishing Effects of Content and Source in Party Communication on Citizens‘ Attitudes towards Europe (Unpublished). In: ISPP Konferenz. Rom. 04.-09.07.2014.

Adam, Silke (14 May 2014). Wie wir durch Kommunikation beeinflusst werden. Ein Experiment zur Klimawandelkommunikation in Anlehnung an das nobelpreisgekrönte Framing-Experiment von Amos Tversky und Daniel Kahneman. (Unpublished). In: ohne Titel. Staatskanzlei Bern. 12.05.2014.

Adam, Silke; Häussler, Thomas; Schmid, Hannah (14 April 2014). Koalitionen im Netz: Eine Analyse der Akteurkonstellationen im Bereich der US-amerikanischen Klimawandeldebatte (Unpublished). In: SGKM-Jahrestagung. Zürich. 11.-12.04.2014.

Adam, Silke; Maier, Michaela (2011). Recipients' characteristics and country contexts as moderating factors for framing effects. An experimental study of party campaign effects in 11 countries in the run-up to the 2009 EP elections. WAPOR conference, Amsterdam, September 2011.

Adam, Silke (2011). Party campaigns in the up-run to the European Parliament elections. Presetation at the Mannheimer Zentrum für Europäische Sozialforschung (MZES), Mannheim, April 2011.

Adam, Silke; Maier, Michaela (2011). The politicization of EU integration? Agents and effects Presentation at the Netherlands Institute of Advanced Studies (NIAS), January 2011.

Maier, Michaela; Adam, Silke (2011). The impact of identity and economic cues on citizens' EU support: An experimental study on the effects of party communication in the run-up to the 2009 European Parliament elections (Unpublished). In: Presentation at the colloquium of Prof. Claude Messner. University of Bern. November 2011.

Pfetsch, Barbara; Adam, Silke (2011). Media Agenda Building in Online and Offline Media - Comparing Issues and Countries. ECPR conference, Island, August 2011.

Adam, Silke (2010). Studying media content from a network perspective: a systematic combination of relational content and network analysis.

Adam, Silke; Maier, Michaela (2010). Does the type of campaign make the difference? An experimental study of campaign effects on citizens’ EU evaluations in 11 countries.

Adam, Silke; Maier, Michaela (2010). Domestic or Europeanized election campaigns? The role of euro-skeptic parties in the 2009 European Parliament election.

Adam, Silke; Maier, Michaela (2010). Effects of Personalized TV Ads on Candidate Evaluation and Voting Decision. In: ohne Verlag.


Knocks, Stefanie (2014). In search of the "why" behind campaign professionalisation: explaining the degree and profile of campaign professionalisation by an empirical analysis of 23 Swiss cantonal election campaigns. (Dissertation, Universität Bern, Wirtschafts- und Sozialwissenschaftliche Fakultät)

Journal or Series

Newman, Bruce I.; Adam, Silke; De Vreese, Claes H.; Berganza, Rosa (eds.) (2013). Journal of Political Marketing, 12(1). Taylor & Francis


Adam, Silke; Maier, Michaela; De Vreese, Claas; Schuck, Andreas (2014). Politicization of EU integration. Codebook for mass media coverage [Dataset].

Adam, Silke; Maier, Michaela; De Vreese, Claas; Schuck, Andreas (2014). Politicization of EU integration. Codebook for party communication [Dataset].


Adam, Silke (9 December 2013). Mehr Demokratie dank Internet? In: SRF 2, Sendung "Kontexte".

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